The world's cutting-edge marketing, in Tokyo.

OUR PROMISE

Free for every marketer in Japan.

Most premium marketing intelligence in Japan sits behind a paywall, a corporate subscription, or an agency relationship. ADVERTISE TOKYO doesn't. Every morning, the world's cutting-edge marketing news gets translated into Japanese and posted here — free, bilingual, no signup required. A young creative at a JTC, a solo growth marketer at a Roppongi startup, a media planner at 電通 or 博報堂, a brand manager at an FMCG — same access, same morning, same depth.

OUR LENS

Tokyo, reading the world.

Translation alone doesn't bridge the gap. The world's marketing is written for US holdcos, European brands, and Silicon Valley audiences. ADVERTISE TOKYO adds the Tokyo layer machine translation can't: which campaigns fit a Japanese brief, which platforms actually serve Japan, which assumptions about audience or media don't translate, and which Japanese alternatives already solve the problem. Every entry gets the same four questions: what it actually is, who it's for, how it differs from the Japan play today, and the Tokyo Take.

OUR SPOTLIGHT

Japan's own marketing, ad-tech, and AI — covered alongside.

The global feed is half the story. Japan has its own world-class marketing, ad-tech, and AI players — from 電通・博報堂 to サイバーエージェント, from PLAUD to Sakana AI, from Mercari's experimental ad units to LINEヤフー's identity stack. ADVERTISE TOKYO covers them in the same depth and on the same morning. If your company is shipping something Japanese marketers should know about — a launched product, a new agency capability, a research drop — we'd like to hear from you. Use the Contact section below.